The Trump-backed DeFi crypto project, World Liberty Financial (WLFI) price is up by over 7% in the past 24 hours following its September 1st launch. The WLFI token is trending as the number 1 project on CoinMarketCap on September 2nd, as its new governance proposal went live.
World Liberty Financial (WLFI) is a crypto project backed by the Trump family and other important names, created in 2024.
WLFI Price Trajectory Since Launch
WLFI was launched on September 1st, and shortly after the digital asset went live, it reached a top of nearly $0.4, hitting a market cap of over $9.86 billion, before cooling down.
On September 2, at the moment of writing this article, WLFI is trading above $0.24 with a market cap of over $6.13 billion. Despite a price decline from its ATH reached the other day, WLFI is still up by more than 7% in the past 24 hours.

It's also worth noting that WLFI is currently trending as the number 1 digital asset, according to data from CMC, followed by OFFICIAL TRUMP (TRUMP) token and the Dog (Bitcoin).

WLFI currently has a 24-hour volume above $4.7 billion.
Earlier today, Donald Trump's son, Eric Trump, announced via X that this is only the beginning for the crypto project, highlighting that it was sitting in the third spot in the Trending list, with Bitcoin and Ethereum ahead, according to data from Crypto Peak.
Today marked an important day for WLFI as the project saw its new governance proposal go live.
WLFI New Governance Proposal Went Live on September 2nd
In the early morning of September 2nd, the team behind WLFI announced in a post via X that the new proposal went live, and it proposes that 100% of the fees earned by the WLFI protocol-owned liquidity (POL) will be used for buyback and burn of WLFI.
In other words, every trade translates into fewer tokens in circulation.
The official notes of the proposal also state the following:
- Only fees from WLFI-controlled liquidity are included.
- Community and third-party LPs fees are not affected.
Proposal Benefits
The new proposal has the following benefits:
- Direct supply reduction - Every trade generating fees that will remove WLFI from circulation
- Stronger holder alignment - The program removes tokens from circulation that are held by participants who are not committed to WLFI's long-term growth and targets, boosting benefits for committed holders.
- Growth alignment - More usage means more fees and more WLFI burned.
- High transparency - Burns are recorded on-chain and reported to the community.
How the Buyback and Burn Program Works
WLFI will collect fees from its own liquidity positions on:
- Ethereum
- BSC
- Solana
The fees will be used to buy WLFI tokens back on the market, and the purchased tokens will then be sent to a burn address, reducing supply permanently. Lower supply translates into higher scarcity for the digital asset.
The proposal also considers two alternatives, including:
- Keeping fees in the Treasury for operations
- Splitting fees between Treasury and burn
If the proposal passes, WLFI will reportedly treat it as the foundation of an ongoing buyback and burn strategy, and in the future, the project will expand this program to include additional sources of protocol revenue, steadily boosting the scale of buybacks and burns.
WLFI Went Live on September 1, Triggering Volatility Across Trading Platforms
WLFI went live on September 1st, triggering volatilty and a gas price surge on Ethereum. The volatilty of the token affected the markets and traders.
Andrew Tate, a popular trader in the crypto ecosystem, saw his WLFI long liquidated for a $67,500 loss on the morning of September 2nd, according to data from Lookonchain.
The same data shows that after losing the amount, Tate reopened a WLFI long position. His latest trade value is over $210,000, or 960,128 WLFI tokens at the time of the post.
However, despite the initial volatility post-launch, WLFI continues to trade in the green on September 2nd, signaling market optimism about the crypto project.


