Floki, one of the most prominent cryptocurrencies, has announced a strategic marketing partnership with Binance Pay, the leading crypto payment service provider. This move is geared towards expanding the adoption and utility of Floki in a mutually beneficial collaboration with Binance Pay.
The initiative, kick-started on June 1, 2023, comes in the form of a unique marketing campaign that rewards users who purchase at least $1 worth of goods using Floki (FLOKI) via Binance Pay from any eligible Binance Marketplace merchants.
Boosting FLOKI adoption through strategic campaign
Under this partnership, Binance Pay will be the primary crypto payment service provider for Floki’s merch store, broadening the scope and reach of Floki’s utilization as a payment token. Binance Pay has outlined a specific campaign for users, incentivizing purchases made with Floki through their payment platform from eligible merchants. The month-long campaign, which will last till June 30, 2023, is expected to increase the exposure and acceptance of Floki among the crypto-community.
Binance Pay will support this marketing campaign on multiple channels including their homepage, social media platforms, and other communication mediums. Both Binance and Floki will announce and spotlight the campaign on their respective social media platforms, further amplifying the campaign’s visibility.
To ensure a seamless customer experience and effective communication of the campaign, Floki will feature this initiative prominently on its website.
The campaign and partnership bring a twofold advantage. It not only bolsters Floki’s utility as a payment token through Binance Pay but also provides targeted exposure through this marketing campaign with Binance Pay, which has a substantial user base across its application.
The Binance App is a popular destination for crypto enthusiasts, boasting over 50 million downloads on the Google Play store and numerous downloads from the Apple store.